The shopping habits of today’s consumer has come a long way. Especially in a post-pandemic world, easy accessibility of things has become the number one priority of consumers when purchasing. This has led to a stark presence of both physical and digital consumer footprint in the FMCG landscape.
To enhance consumer experience in these settings, accelerating the adoption of omnichannel logistics is beneficial. If adapted judiciously, the use of omnichannel strategies can gradually eliminate traditional setbacks like cost-inducing operations, challenges in terms of visibility of inventory, and overall operational silos.
Omni-connect to make supply chains robust and relevant
In order to improve visibility and inventory optimisation, it is helpful for FMCG businesses to focus on collaboration with both retailers and online marketplaces. Our latest report developed together with Economist Impact explores how relevant omnichannel strategies can support in building responsive supply chains.
By focusing on the entire customer experience and integrating supply chains, omnichannel strategies can strengthen consumer relationships, improve inventory visibility, and boost collaboration.
Download the report
Thank you for submitting the form. You should receive an email from us soon with a link to the report.
We’re sorry!
Download the report
Please complete the following form and we will send a link to the report via the email address you provide below.
Get insights from an industry expert
How can you make your logistics interconnected?
Reduce complexity with an all-in-one solution where your business only has to deal with one partner to service all your supply chain needs from start to finish.
Learn more about how Maersk can help with integrated logistics.
Do you wish to stay updated on upcoming must-read industry trends?
You did it, welcome onboard!
Something went wrong
Do you wish to stay updated on upcoming must-read industry trends?
Receive our insights directly in your mailbox by signing up through this form and enter a world of truly integrated logistics. Get inspired by our selection of articles tailored to you, and gain knowledge on relevant business insights in a few clicks. You can unsubscribe anytime.
By submitting this form, I agree to receive logistics related news and marketing updates from A. P. Moller-Maersk and its affiliated companies via e-mail. I understand that I can opt out of such Maersk communications at any time. To see how we process your personal data, please see our Privacy Notification.